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Audi 100 Days

A 100 day workshop, with the client, to create  a future, non-automotive, revenue stream and service.

A 3 month workshop, with 8 clients in-house, 5 days a week. The end goal being a MVP ready for a soft launch.

Google sprints and an agile approach were used to create over 100 ideas, before whittling them down to 1 functioning prototype.

Workshops were supported with strong visual design, creating concept posters, brand marks for ideas, rich user journeys and personas and finally a working app design.

The app service is now live in beta form.

 Persona illustrations

Persona illustrations

 User journey

User journey

 Process poster (A0 size)

Process poster (A0 size)

 App pages

App pages

AUDI

Client: Audi   Agency: Fjord (Berlin)